What Brands Get Wrong About Customer Authentication: A Discussion Around Approaches to Customer Authentication

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These items are used to deliver advertising that is more relevant to you and your interests. They may also be used to limit the number of times you see an advertisement and measure the effectiveness of advertising campaigns. Advertising networks usually place them with the website operator’s permission.

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These items allow the website to remember choices you make (such as your user name, language, or the region you are in) and provide enhanced, more personal features. For example, a website may provide you with local weather reports or traffic news by storing data about your current location.

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These items help the website operator understand how its website performs, how visitors interact with the site, and whether there may be technical issues. This storage type usually doesn’t collect information that identifies a visitor.

What Brands Get Wrong About Customer Authentication: A Discussion Around Approaches to Customer Authentication

What Brands Get Wrong About Customer Authentication: A Discussion Around Approaches to Customer Authentication

Stop detecting threats. Start preventing them.

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What Brands Get Wrong About Customer Authentication: A Discussion Around Approaches to Customer Authentication

What Brands Get Wrong About Customer Authentication: A Discussion Around Approaches to Customer Authentication

Stop detecting threats. Start preventing them.

Verizon DBIR 2025: Access is Still the Point of Failure

New: Secure Credential Extension Now Available in Secure Access

Recent Breaches: What Happened & How to Protect Your Organization in 2025

Beyond Identity vs. Duo: Only One Delivers True Phishing Resistance